Social Media Integration Package – Launch your social media presence today!

For those wanting to establish or enhance their presence on a blog, Facebook, Twitter, YouTube, Four Square and Flickr, this is the place to start. If you don’t have accounts, we’ll create them and build them up with quality content, designs, and establish a credible list of friends and fans to get you going in the right direction. If you already have some or all of these accounts created, we’ll enhance and improve on what you’ve started and give you guidance to build your local network and start engaging with customers.

The package includes:

* We’ll review your online marketing collateral and assets.  The evaluation includes a detailed report with recommended strategies for launching your own social media campaigns.

* Profiles – Creation and/or enhancement of a Facebook fan page, Twitter account, YouTube channel, Four Square page, and Flickr channel.

* Blogging – Creation of a self-hosted blog

* Integrated Buttons – Link to your blog and profiles from anywhere. Put them on your existing websites, microsites, landing pages – anywhere you have a web presence, let the world know you’ve gone Web 2.0.

* Social Media Road Map – A copy of “The Social Media Socialite’s Guide to Social Media” – a step-by-step, regularly updated guidebook that works as a simple road map to guide business owners through the world of social media.

* Optional: The Rolling Start – 1-time additional charge – Get your social media presence rolling with 2 blog posts, 2 video posts, 5 Flickr images, 5 Facebook and Four Square status updates, and 20 Tweets.

**Graphic design not included, but available upon request for additional fee.

Social Media Partnership Package – with monitoring, engagement, promotions

It’s possible to operate a strong social media presence in 30 minutes a day or less. Still, having the support and expertise to grow as the industry grows is important. This, our most popular package, includes everything in the Social Media Integration Package, plus:

* Daily Monitoring – We’ll keep track of all communications users have with you through these sites and either respond for you if it’s “chit chat” or inform you via email or phone if it’s a potential “hot lead” communication.

* Engagement – 2 blog posts, 1 video, 2 images, 4 Facebook and Four Square updates, and 10 Tweets per month to maintain a level of engagement and keep the profiles and blog “fresh”.

* Monthly Training and Evaluation – Social media is mercurial in the way that it changes. New sites move up, old sites lose favor. The only thing that is constant in social media is change. Keep up to date with these changes with a monthly review call that discusses what’s new and effective in the world of automotive social media.

**Graphic design not included, but available upon request for additional fee.

Social Media Exclusivity Package – with Full engagement

Are you ready to own your market online? Own your name on search engines? Engage with hundreds, even thousands of potential customers per month? The Social Media Exclusivity Package is designed for you. It includes everything in the prior 2 packages, plus:

* Search Engine Reputation Management – Own Google searches for your business’s name. Through advanced social media techniques, we’ll be able to make certain that negative reviews, competitors, and 3rd party sites are not ranking on the first page of Google for your name.

* Social Media Growth – Take your accounts to the next level with ongoing growth that finds people in your area (potential customers) and engages with them in a way that will get them listening to what you’re saying through social media.

* Ongoing Profile Management – This is a tricky one. Many services offer “hundreds of social media profiles” to bolster your online presence. This is a huge mistake if it isn’t handled right. We will manually create and regularly update 30 additional social media profiles monthly to increase your presence. More importantly, we’ll monitor and enhance these profiles to avoid the major flaw in most other services: stagnation. Having a ton of profiles is one thing. Letting them sit there doing nothing is worthless.

* Engagement Plus – An additional 3 blog posts, 2 videos, 5 images, 10 Facebook and Four Square updates, and 30 Tweets per month to truly engage with your customers.

* Exclusivity – The power of this package makes it impossible to have more than 1 location per market. When you sign up, you’ll have the strongest social media presence in the area.

* Optional: Onsite Training – 1-time charge (plus travel, hotel and ground transportation) – Have an industry social media expert visit your location/ business for 2 days to train everyone at the dealership know needs to be involved on how to make the most out of social media both online as well as within the business activities themselves. Get your customers talking about you through social media with this powerful training program!

**Graphic design not included, but available upon request for additional fee.

Social Media, Marketing & Public Relations Premium Package – with Full engagement and PR campaigns

Do you want to take your social media presence offline?  To get the maximum exposure, a comprehensive Marketing, Public Relations and Social Media strategy will help you achieve your goals.  We provide customized publicity campaigns that will send your key messages to the desired media outlets.

This package includes:

* Social Media Exclusivity Package – see above packages

* Community Outreach – Brand your name in the community.  We’ll seek opportunities to create new community relationships in the form of sponsorships, public appearances, professional affiliations and more.

* Press Release writing and distribution – We’ll draft press releases about your news worthy announcements and distribute the releases using the most effective media wire services.

* Agency of Record for Public Relations and consultation – We’ll serve as your on-call media representative and 1st line of contact for the press.

* Online press room integrated with social media – In addition to the traditional press room, which hosts press releases and press clippings, our press rooms have the social media tools which allow members of the media to stay updated with your business across all the social media networks.

* Media Pitching – After sending press releases out through the news wires, we’ll follow up with media outlets to pitch a story that is specifically of interest to each individual press outlet.

* Media Training – When key media opportunities are secured, we’ll prepare you for the event by creating talking points, preparing the interviewer and conducting exercises such as role-playing with you to ensure that you are effectively prepared for the opportunity.

* Industry Expert Branding – We’ll market you as an industry expert and submit your professional profile to the most comprehensive expert databases used by the media when they prepare stories and search for new story opportunities.

* Guest Speaking Appearance Opportunities and Solicitation – We’ll submit your professional press kit, submit your profile and pitch you for speaking opportunities from local community to national engagements such as panels, conferences and more.

**Graphic design not included, but available upon request for additional fee.

***Click here to see rates!***